Our Board

Our Board of Directors give their time to support the development of the sector. Each and every board member is an owner and operators of a self-catering business in Scotland.

Our Board of Directors bring deep expertise and unwavering passion to the self-catering sector in Scotland. Every board member is not only an industry professional but is also an actively involved as a self-catering owner or operator. 

Together, they represent a diverse blend of skills and insights across policy, communications, marketing, digital innovation, sustainability, and rural enterprise. Their combined experience ensures ASSC is led by people who live and breathe the realities of the sector and are fiercely committed to protecting its future. 

Iain Muirhead

ASSC Chair and 

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

Jane Slaughter

ASSC Director and Owner of

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

Ralph Averbuch

ASSC Director and

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

Paul Phillips

Co-opted Director

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

Laurence Maylon

Co-opted Director

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

David Anderson

ASSC Director and

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

Susan Smith

Co-opted Director

What inspires your commitment to Scotland’s self-catering sector? 

As Chair, I champion balanced, data-driven policy that safeguards self-catering’s place in Scotland – ensuring we’re heard, respected, and resilient for years to come. 

There’s unmatched freedom in self-catering – to slow down, explore deeply, and connect with locals. It’s how visitors fall in love with the real Scotland. 

LinkedIn >

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